"The Revolution starts at the bottom"
Yvon Chouinard - founder Patagonia
At Rhinestudio, our start is doing good for our customers, our planet and our brands. Let us tell you how.
It's a marathon, not a sprint
In an ideal world, the net environmental impact of the fashion industry as a whole would
be neutral - or even positive. We understand that every new piece of clothing sold will
eventually add to the waste pile. However, we are not looking to completely diminish the
fashion industry or the sales of fashion goods. We believe our strength lies in our realism combined
with our ambition. We understand that when it comes to people’s behaviour, it needs to
happen in incremental steps. After all, the turtle beats the hare in the long race.